Semichem partners with Product Guru for new product submissions

Semichem, the well-established discount health and beauty retailer, has partnered with Product Guru for streamlining submissions from supplier to stock new products.

Product Guru connects disruptive brands with innovative buyers, to get new products onto shelves, and supports thousands of buyers to streamline the process of range review.

Semichem, founded in the 1980s and bought by Scotmid Cooperative in 1995, is a value driven retailer with stores located in shopping centres and on traditional high streets throughout Scotland, Northern Ireland and the North East of England. 

The team at Semichem required a solution a solution for simplifying and streamlining the process of new product submissions, in order to innovate and expand their range of health and beauty products. Product Guru provided Semichem with a smart and simple solution to streamline product submissions, making the new business process much quicker and more effective for buying teams.

With Product Guru Capture, suppliers can add brand and product details, which are then pushed to the dashboard of the buyer or buying team members who look after that category. Team members can then review products, share thoughts, rank products, request samples, interact with the supplier or invite to meet virtually via our virtual pitch technology.

Product Guru Capture provided a simple solution to streamline the process. Applicants are referred to Product Guru via the Semichem’s website, and products are submitted to the buying team for instant review.
 
Key benefits for buyers 
  • Free & easy implementation on the retailer’s website.
  • Instant & free for suppliers to submit products online.
  • Notifications are sent to buyers for instant review.
  • Message suppliers or request samples, all within the platform. 
  • Retailer’s policies are included in the submission process, ensuring that all products submitted meet criteria.

Product Guru helps retailers and their buying teams to expand their product ranges, and streamlines the process for finding the right brands for buyers' needs. With easy-to-use product discovery tools, buyers can also search and filter results to find innovative brands and products on the platform.

Not a member of Product Guru yet? Join our community with thousands of brands and innovative buyers. Sign up for free!

 

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